Egyptian developer SODIC has reignited the promotion for their latest residential project SODIC EAST off New Cairo.

 Developing their original slogan “the more…” to “the more you live”,  the new ad visuals display views of the whole project at bird’s eye,  along with specific highlights such as the sports club, the camping site and the many green parks across the mega project.

The campaign came back to the roads of Greater Cairo with large format OOH types and strategic serial combinations of great visibility.

SODIC EAST returns with stronger outdoor campaign-00SODIC EAST returns with stronger outdoor campaign-01
SODIC EAST returns with stronger outdoor campaign-00SODIC EAST returns with stronger outdoor campaign-01

Campaign Credits

Industry: Real Estate

Brand: SODIC East

Advertiser: SODIC

OOH Size: Double-decker Pole | Gate | Mega-Sign | Serial | Uni-Pole

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Country: Egypt

Region: North Africa

Tags: Campaign Upgrade | New Cairo

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