Global mobile brand Nokia has presented their latest smartphone model 6.1 Plus with a new OOH campaign.

 The ad visuals focus strongly on the screen display, with breathtaking  images that highlight the phone design and ad copy that emphasizes FHD+  as main feature – along a special spot at the bottom of the ads for  “android one” operating system.

The campaign has been released  gradually across the main districts of Greater Cairo and can be seen on  uni-poles, mega signs and double-decker poles.

New outdoor campaign for Nokia 6.1 Plus-00New outdoor campaign for Nokia 6.1 Plus-01
New outdoor campaign for Nokia 6.1 Plus-00New outdoor campaign for Nokia 6.1 Plus-01

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