Mansour Automotive has released a second OOH campaign this month for its leading American brand Chevrolet. The ads showcase the revamped Chevrolet Optra in red color, offering an elegant contrast with the urban background chosen for the visuals. The ad copy defines the car as “unlimited luxury” and offers the brand’s hotline in Egypt for viewers to get more information. The campaign was launched during the second week of September and uses uni-poles and gate combinations on selected locations across Greater Cairo.
