Event organizer Nile Trade Fairs has launched an outdoor campaign to advertise the upcoming edition of PAPER Middle East.

 With ad copy that informs viewers of dates and location, the campaign  displays a double-faced event with ads that announce the “Paper and  Cardboard Exhibition”, as well as the “Print2Pack” trade show.

The campaign is limited in reach and uses only uni-poles and mega signs on selected locations of Greater Cairo.

Campaign Credits

Industry: Events & Exhibitions

Brand: PAPER ME

Advertiser: Nile Trade Fairs

OOH Size: Large uni-pole | Mega-Sign

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Country: Egypt

Region: North Africa

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