Event organizer Nile Trade Fairs has launched an outdoor campaign to advertise the upcoming edition of PAPER Middle East.
With ad copy that informs viewers of dates and location, the campaign displays a double-faced event with ads that announce the “Paper and Cardboard Exhibition”, as well as the “Print2Pack” trade show.
The campaign is limited in reach and uses only uni-poles and mega signs on selected locations of Greater Cairo.
Industry: Events & Exhibitions
Brand: PAPER ME
Advertiser: Nile Trade Fairs
OOH Size: Large uni-pole | Mega-Sign
Region: North Africa
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