Footwear brand Inci lands in Egypt

Turkish shoe and accessories brand Inci has launched an OOH campaign to advertise their arrival in the Egyptian fashion market.

 Following the recent opening of stores at CityStars Mall and Mall of  Egypt, the company has launched an outdoor campaign with basic branding  visuals to inform viewers of the new stores locations and hint at the  type of models they offer with a selected range of images.

The  campaign hit the roads during the first week of September and can be  seen on uni-poles and mega signs on selected locations across greater  Cairo.