Online portal Jumia is back with a new outdoor campaign to promote school supplies just before the new school year begins.
The ads display a box full of school-related items over the background of a traditional school blackboard. The ad copy announces “School supplies at best prices”, with the added value of home delivery.
Launched during the last week of August, the campaign uses uni-poles and gate combinations on selected locations of Greater Cairo.
Industry: Mobile Apps | E-Commerce
Brand: Jumia
Advertiser: Jumia Group
OOH Size: Gate | Large uni-pole
Country: Egypt
Region: North Africa
Tags: Regional Brand
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