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Parallel to Mobil 1anniversary campaign, Total has also hit the roads to celebrate the (also) 20 years in Egypt of engine oil brand Total Quartz.

 The ad copy announces rewards and a top prize of 1-year worth of fuel,  along images of the products and easily recognizable rewards.

The  campaign started during the third week of August and can be seen on  billboards, lightboxes, uni-poles, and mega signs on selected locations  across the Greater Cairo.

Total Quartz celebrates 20 years with rewards-00
Total Quartz celebrates 20 years with rewards-00

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