Rotana Music is back on the billboards of Greater Cairo with a new OOH campaign to announce the latest release from Lebanese star Elissa.

 Featuring the album cover as main ad visual of the campaign, the ads  announce the release of “To those who love me”, a special work that  opens up about the artist’s recent cancer fight.

The campaign was released during the second week of August and uses billboards, uni-poles and T-Poles across the Greater Cairo.

Rotana launches Elissa’s new album-00
Rotana launches Elissa’s new album-00

The Art & Science of OOH

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