Real estate exhibition Amaar Ya Masr is back on the billboards of Greater Cairo to announce this year’s edition.

Following the same art direction as their OOH campaign last year,  the ads use the image of a young happy family with ad copy that  mentions all the hot locations of the latest real estate projects that  will be on sale during the event. With the slogan “Your Home. Your  Future. Your Investment”, the ads aim at encouraging viewers to invest  in Egyptian real estate.

The campaign was launched during the second week of August and uses uni-poles a few selected locations across the city.

New edition of Amaar Ya Masr-00
New edition of Amaar Ya Masr-00

Campaign Credits

Industry: Real Estate | Events & Exhibitions

Brand: Amaar Ya Masr

OOH Size: Large uni-pole

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Country: Egypt

Region: North Africa

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