Following the announcement of an upcoming launch, Castle Development has upgraded the outdoor campaign to showcase their new project Castle Landmark in the New Administrative Capital.
The new ads feature images of residential apartment blocks, along ad copy that promises “Fully finished” and informs viewers of payment conditions and the project location next to the British University.
The upgrade has taken place during the first week of August and can be seen on double-decker poles, billboards, uni-poles, mega signs, and gate combinations across the Greater Cairo.
Industry: Real Estate
Brand: Castle Landmark
Advertiser: Castle Development
OOH Size: Billboard | Double-decker Pole | Gate | Large uni-pole | Mega-Sign
Region: North Africa
Tags: Campaign Upgrade | New Administrative Capital | Product Launch | Reveal Campaign
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