IFFCO Egypt has launched a new outdoor campaign to promote Fern, one of their leading blended butter brands.

 The ads display a variety of images of delicious finished dishes over  different backgrounds, both sweet and savory. The ad copy tries to grab  viewers attention by claiming “Fern the block wins, this is the  butter!”.

Launched during the first week of August, the campaign can  be seen on uni-poles, billboards and T-poles on selected locations  across the Greater Cairo.

New OOH campaign for Fern butter-00
New OOH campaign for Fern butter-00

Campaign Credits

Industry: Food & Beverages

Brand: Fern

Advertiser: IFFCO

OOH Size: Billboard | Flag | Large uni-pole | T-pole

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Country: Egypt

Region: North Africa

Tags: Egyptian Brand

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