Egyptian non-profit foundation Misr El Kheir has come back to the billboards to start their campaign for Eid al-Adha.

 The ads use white backgrounds and ad copy in green fonts to offer  viewers the “Sacrifice Certificate”. Supplementary texts provide all  details on how to obtain it and the contact information of the  organization.

The campaign has been released during the first week  of August and uses uni-poles, billboards, T-Poles, and gate combinations  across the Greater Cairo.

Misr El Kheir launches Eid al-Adha campaign-00
Misr El Kheir launches Eid al-Adha campaign-00

Campaign Credits

Industry: Non-Profit

Brand: Misr El Kheir

OOH Size: Billboard | Large uni-pole | T-pole

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Country: Egypt

Region: North Africa

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