INSITE OOH Media Platform

Dubai continues to spearhead initiatives that promote inclusive communication and social cohesion throughout the emirate. At the heart of this mission is the Dubai Community Development Authority (CDA), which consistently extends its helping hand to all segments of society, reaffirming its devotion to integration. Powered by the visionary direction and steadfast support of the Government of Dubai

Launched by the Government of Dubai in collaboration with the Community Development Authority,  a new digital out-of-home campaign titled “Dubai Communicates in Emirati Sign Language” delivers a powerful message for social integration. 

The advertisement clearly includes the Community Development Authority's official website, directing the public toward the world’s largest virtual sign language class on January 21, 2026, encouraging citizens to participate in this educational initiative.

Strategically positioned in a high-traffic location, this screen execution reflects the Government of Dubai's commitment to inclusion, empowerment, and community awareness. 

worthnoting that the campaign serves as a public statement, positioning communication without barriers as a shared social responsibility and a defining value of the city. Additionally, the DOOH  campaign, once again, proves that outdoor media is always informative and meaningful

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