Global Automotive brand Nissan has recently launched an OOH campaign to let viewers know their participation at AUTOMECH FORMULA trade show that starts today. With the slogan “Ahead of tomorrow” in English and Arabic, and the photo of Nissan’s latest GT-R model over an abstract technological background, the brand announces that they will be present at Cairo International Motorshow that runs its 24th edition this year. The campaign was launched just a few days ago and uses varied OOH types and sizes – uni-poles, billboards, double-decker poles and mega-signs across our beloved Greater Cairo.