Real Estate developer Al Marasem has launched a 2-in-1 OOH campaign to promote their two latest projects in Egypt at the same time.
From the hand of their new top-notch brand ambassador Yousra, the ads feature modern home units behind the Egyptian singer and actress, and include the logos of the two projects, Capital Gate and Fifth Square.
The campaign started to spread at the end of May and large and x-large uni-poles, double-decker poles, gates and mega signs across Greater Cairo.
Industry: Real Estate
Brand: Fifth Square Mall | Capital Gate
Advertiser: Al Marasem Development
OOH Size: Double-decker Pole | Gate | Large uni-pole | Mega-Sign | Uni-Pole
Region: North Africa
Tags: Brand Ambassador | Multi-product Campaign | New Cairo | Yousra
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