A new outdoor campaign by French telecom Orange has just hit the billboards of Greater Cairo, as the sequel to their hit Ramadan TV commercial.

Over their branded ‘orange’ background, the ads shine with stars like Dhaffer L’Abidine, Donia Samir Ghanem, Hend Sabry, Hossam Ghaly, Nicole Saba, and Mohamed Mounir.  The campaign announces their special Ramadan offer with ad copy that  invites viewers to “Recharge the same card several times… you and your  neighbors”.

Launched after the start of Ramadan, the campaign uses  uni-poles, double-decker poles, mega signs, and billboards in various  locations across Greater Cairo.

Orange brings Ramadan campaign to the billboards-00Orange brings Ramadan campaign to the billboards-01
Orange brings Ramadan campaign to the billboards-00Orange brings Ramadan campaign to the billboards-01

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