International radio station NRJ is back on the roads of Greater Cairo with a special campaign for Ramadan.

  The campaign stars the leading presenters of the broadcast station,  with ad copy that informs viewers of music programs, quizzes,  competitions, and daily rewards during the holy month. Under the slogan  “Ramadan needs energy not drama”, the campaign pays tribute to the  station’s name.

Launched just a few days before the start of  Ramadan, the campaign can be seen on selected urban locations across the  Greater Cairo.

NRJ promotes “energy” for Ramadan-00
NRJ promotes “energy” for Ramadan-00

Campaign Credits

Industry: Media & Broadcasting

Brand: NRJ

Advertiser: Mansour Group

OOH Size: Billboard

[] []

Country: Egypt

Region: North Africa

The Art & Science of OOH

Back To Top Arrow