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Saudi-Egyptian developer Marakez has started to evolve the recently-launched OOH campaign that announces their latest project District 5 in New Cairo.
The new artwork continues the abstract branding initiated in their previous campaign, and now includes new ad copy that reads “Introducing District 5 Residences”.
The upgrade started to spread during the second week of May and can be seen on large and x-large uni-poles, gates, mega signs, double-decker poles, billboards, and serials across Greater Cairo.
Industry: Real Estate
Brand: District 5
OOH Size: Billboard | Double-decker Pole | Gate | Large uni-pole | Mega Sign | Serial | X-Large uni-pole
Region: North Africa
Tags: Branding Campaign | New Cairo | Product Launch
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