International shopping retailer Carrefour has launched a 2-in-1 OOH campaign that announces the take-off for the Ramadan season, as well as the launch of their new online store in Egypt.
With ads that display both initiatives individually over branded light-blue gradients, the campaign started during the first week of May and can be seen on strategic locations across the Greater Cairo using large uni-poles, gate combinations, mega signs, and double-decker.
Industry: Shopping Malls
Brand: Carrefour
Advertiser: Majid Al Futtaim
OOH Size: Double-decker Pole | Gate | Large uni-pole | Mega-Sign
Country: Egypt
Region: North Africa
Tags: Online Store | Product Launch | Ramadan Campaign
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