MNHD’s mega-project SARAI has come back to the billboards of Cairo to announce the launch of the Croons Condos and the S-Villas.
With a colorful evolution of their abstract artwork and different typos that aim at conveying the features of each type of home unit, the ads have taken a stronghold on the roads with strategic positioning for each launch.
Branding zones, serials and gate combinations, and a great variety of OOH types of large format on strategic locations confirm that the brand has returned to the roads with a true flourish.
Industry: Real Estate
Advertiser: Madinet Nasr for Housing & Development (MNHD)
OOH Size: Billboard | Double-decker Pole | Gate | Large uni-pole | Mega-Sign | Serial | Uni-Pole
Region: North Africa
Tags: Product Launch
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