The flourishing real estate developer EGYGAB Development is back on Cairo’s outdoor advertising scene with a new branding campaign distributed across Greater Cairo massively. After making a splash in its prior OOH during September 2022, EGYGAB is back with a new marketing campaign featuring eye-catching ads that are sure to capture attention. The campaign uses the main tagline “Building Communities, Growing Families.” while also highlighting that EGYGAB’s projects are available at “New Cairo - Shourok - Sidi Abdelrahaman.” The campaign also portrays EGYGAB Developments’ projects at the bottom banner including; “masaya Sidi Abdelrahman,” “The Median Residences,” “Granda Life,” “Granda AlShorouk,” “family city New Cairo,” “The Wing,” “Street Side,” and “The Fount.” The ad copy also includes the official website for additional information as well as the company’s hotline. The campaign uses a teal color for the background which is a subtle color associated with decency and renovation. It can also promote clarity and practical thinking. Its understated nature makes it a helpful choice for designs aimed at reducing stress. Want to know more about EGYGAB’s new campaign location, budget, strategy, and more? You may take a look at our Egypt and The Emirates OOH-dedicated analysis system and Media Intelligence platform (MOOH).
