in a striking white-blue billboard, IKEA has unveiled its latest limited-time offer on living room sets complete with chairs, couches, and coffee tables, continuing its previous successful outdoor promotion campaign last month. the straightforward advertisement displayed a time-limited promotional offer featuring a 15% discount on living room sets. Showcasing an eye-catching couch as the focal point, the billboard prominently features the well-known IKEA logo alongside the trusted name of Al-Futtaim which effectively draws attention to the enticing discount on stylish furniture while reinforcing the credibility of both IKEA and Al-Futtaim. as Customarily, the targeted advertising campaign was placed strategically near well-known Al Futtaim Malls close to Ikea stores at Cairo Festival City Mall in East Cairo and Mall of Arabia on the 6th of October City. Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & UAE, to learn more about IKEA's newest campaigns
