Home Center, the Leading Home Furniture Retailer, Climbs Billboards to Spread 'Happy Prices' and Happiness throughout Homes, following its last outdoor appearance The outdoor advertising campaign by Home Center utilizes a cohesive visual scheme across the unipoles and digital screens throughout the UAE, the unipoles feature in the white background various styled home interior scenes, showcased couch for 1.999 AED, Banquet chair for 299 AED, kitchen utiles and Cubism bowl for 12AED. Also, the digital screens use a vibrant red background to draw attention to the highlighted special offers and promotions that spread happiness from 25% to 70% discounts, prominently featuring their product lineup offers in lifestyle visuals, while also prominently showing the attractive discounts and savings available to consumers. In the first week of August, Home Center's out-of-home advertising campaign was prominently featured across Dubai and Sharjah's main high ways roads, utilized a combination of digital screens and traditional unipole billboards to maximize visibility and reach and ensure that Home Center promotions and product offerings were widely exposed to consumers during the summer season.
