Following the Massive sales campaign displayed on Cairo's billboards last month, Ikea has introduced a new offering this time for customers who purchase using the Valu Card. ValU and IKEA joined forces to bring convenience and affordability to their customers, this powerful partnership with ValU the most influential application in Egypt, ensures that purchasing from IKEA is surrounded by a swift and inexpensive payment process The spacious white billboards focus on the special offer of 10% off on any purchase using a Valu card, the billboard features a stylish product sample and prominently displays IKEA alongside the trusted name “Al-Futtaim” to emphasize the quality and reliability of both names. for the Geodistrabution the campaign is restricted, strategically placed near popular Al Futtaim destinations near Ikea stores at Cairo Festival City Mall in East Cairo and Mall of Arabia in the 6th of October City. Stay ahead of the curve with MOOH, the specialist media intelligence agency!to Gain exclusive access to in-depth analysis of the latest outdoor campaigns in Cairo and the UAE.