Egyptian real estate company Spade has taken an informative approach to its latest OOH campaign in Cairo. The billboards from Asaal Developments highlight their flexible payment and diverse options, this being their first commercial project. The billboards showcase a clear and concise message targeting potential renters for shops, offices and clinics. The ad breaks down the key selling points, emphasizing the low down payment required of 10% up to 6 Years & 8 Years depending on the project. This clarifies the extended period for paying off the down payment, making the offer even more attractive with “delivery in 2.5 years”. Starting from 40 & 44 SQM indicates that Spade caters to a variety of needs, offering spaces suitable for smaller businesses or starting clinics. This OOH campaign leverages images of these spaces, tempting buyers with their modern design and location on Gamal Abdel Nasser Axis. Visit MOOH for more details about the campaign, Egypt’s and the Emirates’ OOH-dedicated Media Intelligence Company to reveal the campaign’s OOH types, sizes, budgets, locations, districts, and more.