Parallel to their AZHA TUCANA OOH campaign, Madaar Development has launched a new outdoor campaign announcing the re-opening of beach restaurant M at their site.

 The ads tease audiences with the copy “Coming Back Soon” under a big  letter “M”, along with the logos of G’nK Hospitality and Ganz  Extraordinaire – the companies who run the resort and coordinate the  site’s entertainment. New ads spreading around the city also feature  M-words, such as “Madness” and “Magic” over backgrounds filled with  beach images and summer elements.

Launched during the second week of  March, the campaign uses double-decker poles, mega signs and billboards  in selected locations across Greater Cairo.

AZHA looks forward to summer entertainment-00
AZHA looks forward to summer entertainment-00

The Art & Science of OOH

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