International humanitarian community Dubai Humanitarian recently launched an OOH advertising campaign across Dubai in the UAE. The campaign utilizes bridge billboards to unveil the organization’s first billboard showcase with the powerful message: “We Are Now”. Dubai Humanitarian, a unique non-profit free zone authority, brings together a diverse community of around 80 UN organizations, NGOs, and commercial entities. It serves as a hub for Dubai’s international humanitarian community, which includes over 500 people from more than 68 countries. Highlighting its global reach, Dubai’s humanitarian sector has delivered aid to people in far-flung locations, from the Pacific Islands to the Caribbean. Dubai Humanitarian is dedicated to making a lasting difference for people around the world. They believe in upholding human dignity and achieving a better future for all. The organization does this by fostering collaboration, innovation, and connections within the global humanitarian community, with the goal of building a more sustainable world. The ad visual portrays a family holding hands as well as a woman giving something to a man which symbolizes humanity and a unified community. Dubai Humanitarian was founded in 2003 by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice-President and Prime Minister of the United Arab Emirates and Ruler of Dubai. Get more in-depth details about the OOH industry by visiting our Insiteopedia and navigating through its different sections.
