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Ananya Fronts Tanishq's Exquisite Diamond Collection Across Dubai Billboards
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Awareness Campaign Brand Ambassador

Ananya Fronts Tanishq's Exquisite Diamond Collection Across Dubai Billboards

By INSITE OOH
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January 8, 2026 1 day ago
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Tanishq's exquisite latest diamond collections are showcased in a stunning new out-of-home campaign, featuring the chic and fresh-faced Ananya Panday as its brand ambassador, symbolizing modern elegance.

This intensive outdoor advertising campaign is a brand-building strategy that leverages Ananya's star power, marking a vibrant new chapter for the celebrated jewelry brand,  showcasing its "Festival of Diamonds." 

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The unipoles are strategically placed to ensure maximum visibility, catching eyes with Ananya's beauty in diamonds, whose youthful persona embodies the new collection, bridging the gap between Tanishq's trusted heritage and connecting with a younger, fashion-forward audience.

The ad caption is direct: "Nature's Finest Diamonds Only at Tanishq A TATA PRODUCT FESTIVAL OF DIAMONDS." It speaks to quality, while the "A TATA PRODUCT" endorsement is a trusted word; moreover, the pendant's design reasserts its position in a luxury lifestyle

After a successful run in October, the jewelry campaign made a dazzling return to Dubai’s uni-poles in the fourth week of December


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