As winter settles and we approach the end of the year, the OOH market of Greater Cairo has evolved to give way to the special promotions in industries like Ceramics, Fashion and Consumer Electronics,
The regional private-hire app Careem is back on the roads, with new messages that announce a cross-promotion with online portal Jumia.Specially designed for Black Friday, the campaign
The month of October has surprised Egypt’s OOH market with an increase in the occupancy and a total change in the themes of the campaigns. With Autumn here, advertisers have rushed to promote their
September has returned to the calendars of Greater Cairo and that has meant the end of summertime – and summer campaigns. While the city residents got busy with their Back-to-School
The month of August has witnessed significant activity in the OOH market. Despite summer holidays keeping city residents in the coastal resorts, the OOH overall occupancy of Greater
Summer has started with a slow-down in the OOH market of Greater Cairo. As was expected, following the celebrations of Ramadan and the World Cup frenzy, most industries have
With Ramadan in full bloom and the FIFA World Cup coming up, June has seen a lot of activity in the OOH scenery of Greater Cairo. Maintaining the OOH overall occupancy like the previous
May 2018 has been the busiest month of the year so far! With the start of Ramadan in the middle of the month and Egypt’s National Team gathering steam for the all-time football event FIFA World
With Ramadan in its prime, the roads of Greater Cairo are filled with OOH creativity and best wishes across every district of the city. The billboards feature plenty of Ramadan
The month of April has experienced some fluctuations in the OOH scenery of Greater Cairo. As expected, most industries started getting ready for Ramadan, which is literally round
In a country where over 10% of GDP growth lies in real estate development, it comes as no surprise that almost half of the advertising in all media relates to upcoming mega
March has had an overwhelming increase in the OOH occupancy share, reaching an unprecedented 88% on the busy roads of Greater Cairo. Spring and Mother’s Day have brought good weather and
With Ramadan approaching fast, we see marketers across Greater Cairo rushing to finalise the last touches of their special marketing campaigns for the holy month. Ramadan is, specially in
The OOH market has experienced a noticeable increase during February, with the overall outdoor occupancy growing 3% and reaching 83%. Among the most visible industries, Real Estate has
2017 was an exciting year for the outdoor media landscape of Greater Cairo. The general occupancy across the city kept well above an average 80%, and some campaigns impacted the market in
Rooya Group is keeping a busy schedule this month, reviving the OOH campaigns for their leading projects.Parallel to the new campaign for Stone Residence, the developer has also revived
The new year has started with a slow down in the overall OOH occupancy of Greater Cairo, which has decreased to 80% during January 2018. After all the product launches of the Christmas season,
The leading furniture exhibition Furnex & The Home has hit Cairo’s billboards again with a new outdoor campaign to announce a new edition of the event...
Saudi star Rabeh Saqer can be seen starring a new OOH campaign that announces the upcoming concert from the artist at the Nile Ritz Carlton Hotel...
TE mobile network WE is back on the billboards of Greater Cairo with a new outdoor campaign that promotes their recharge card Agda3 as well as their recently-launched roaming tariffs...
The end of the year has witnessed a storm of product launches and events just in time to celebrate the Christmas season. Keeping the occupancy above 84%, the OOH media market
Footwear retailer Shoeroom hits the billboards of Greater Cairo with a new advertising Campaign, promoting its recently-launched online shopping service...
Vodafone Egypt is back on the roads with a new outdoor Campaign to promote their new Vodafone Pass Bundle as a follow-up to their successful TV commercial...
Real Estate Developer I Home has launched a new OOH Campaign to advertise their projects in North Lotus in Fifth Settlement...
Egyptian network channel ON TV has hit the roads once more this season to continue announcing more exciting shows and TV series...
New real estate developer M2 has finally announced the launch of their first project “Nemra 3” and, as expected, the developer has released a very unconventional campaign to do the honors...
NESCAFÉ Egypt has recently hit the roads with a new outdoor campaign that promotes their NESCAFE 3in1 targeting the...
A second and limited OOH campaign from Huawei announces the special blue edition of Huawei Mate 10 lite ...
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