Out-of-home advertising is one of the oldest forms of marketing, and it still has an effective way to boost brand awareness, even after the inception of technology. OOH ads were accustomed to being
As the Official Sustainable Energy Partner of Expo 2020 Dubai, Dubai Electricity and Water Authority (DEWA), has shown up on Dubai's billboards to announce its organization of WETEX and
They say that at some point virtual technology can be more real than reality itself!While we’re perhaps not there yet, Samsung’s 8K QLED TV is extremely close. Samsung pioneered the QLED
Renault gets back on Cairo's primary billboard scene with its high-quality French craftsmanship and a massive awareness and promotional campaign for the new Renault Megane. Egyptian
The first shark movie in the region! Perhaps that’s the most immediately noticeable fact about the new horror film “Mako”. The Egyptian movie scene has been witnessing a resurgence in the last
A 200 pounds bill being passed around many people from various economic and social backgrounds, telling a story that spans the whole societal hierarchy, and reflecting everyday realities for
The transition from summer to fall is bittersweet, yet Hyde Park North’s OOH campaign facilitates the process. The real estate company announces its sub-brand Seashore, in Ras El Hekma, brought by
E-JUST or Egypt Japan University of Science and Technology rises once again on Greater Cairo's billboards, raising awareness on its campus at Burj Al Arab, Alexandria, and on the fact that students
Red eyes, a metallic exoskeleton, and a misty background with blue hues combine together to give onlookers on Cairo’s streets a tease of the inventive science fiction movie “Mousa”.Directed
El Ezz Development spikes Greater Cairo's billboards, announcing their presence in Egypt for the first time through a massive awareness campaign. El EZZ Group for Real Estate & Development is one
A starry blue background plays host to AL Assema’s newest outdoor campaign, where the prestigious real estate developer promotes its latest project, Clock Tower.Looking back at Al Assema’s
Feisty, wild, and adventurous, Tiger’s new OOH campaign has taken over Cairo after a booming television commercial with Ahmed El Sakka and Chico. The potato chips company is known for its delicious
Summer may be close to being over, but not on OOH spots. They are as hot as ever! As Masaya Sidi Abdelrahman has landed on Cairo billboards for late vacationers and those wanting one last taste of
The stifling heat of the summer noticeably intensifies during the month of August, so dropping Daikin’s OOH campaign in Cairo was both strategically timed and placed. Daikin is a world leader in
Home In rises on Egypt's OOH landscape for the first time, raising awareness and inviting interested consumers to their furniture and décor exhibition that will be held from the 25th to the
The speed to conquer the roads, the riveting sound of an engine, the stability of German manufacturing, and the blue flash of a Ford Focus speeding by, these are the sensations conveyed by Ford’s
ANTA's sportswear shines on Egypt's OOH market with its "Keep Moving" campaign, raising awareness of ANTA's collection which combines power and comfort. The advert's main goal is to send the message
History-loving Egyptians who wish to tap into their roots will delight in ATUM Global Developments’ newest OOH campaign, featuring the slogan “7001 Years of Civilization”. The real estate
Summer needs a splash of icy cold water, and Elano Water provides just that with their refreshing bottles. To combat the sweltering heat of Egypt, the company has unleashed the product in an OOH
The Chinese car manufacturer, Changan, has proven to be a formidable presence in the Egyptian automotive market. They last appeared on the OOH scene to promote their car models and their business
As everyone is expecting, Downtown Mall is proving to be one of the most guaranteed new investment destinations for all investors and business enthusiasts in Egypt, especially with its strategic
Pharco Pharmaceuticals, the distinguished pharmaceutical company, has launched an outdoor ad campaign all over Cairo to present the effervescent medicine; Rani-F. The medical sachets are a remedy to
Zodiac Development climbs on Greater Cairo's OOH landscape, presenting their latest project "From The Heart of Cairo to The Heart of The New Capital", Mizar Business Tower. Brought on to the real
There’s nothing like the visage of an ice-cold malt drink to stimulate the senses in the smoldering heat of the summer. That’s a fact that didn’t go over Moussy as their latest campaign brings
MBG, Master Builder Group is one of the largest, pioneering real estate developers in the Delta area. The company has climbed on Greater Cairo's OOH arena to launch and raise awareness on their
UC Developments spiked Cairo's billboards after their last massive advert that aimed to promote and raise awareness on the UNITOWER project at The New Capital which was branded using the tagline "the
After showcasing Juhayna Pure and its new packaging in a previous OOH campaign in mid-July, Juhayna has come up with a brand new, sparkling campaign on Cairo billboards. This time, the brand is
Dessert goes straight to the heart! And Egypt’s adored bakery, Monginis, has popped up on Cairo’s OOH scene again after their latest campaign to spotlight their splendid mango desserts. Today, it
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