Out-of-home advertising is one of the oldest forms of marketing, and it still has an effective way to boost brand awareness, even after the inception of technology. OOH ads were accustomed to being
After their booming online banking OOH campaign, Banque Misr is back at it again with billboards in Cairo showing off their latest technology. Banque Misr, the first Egyptian bank, created BM
Once a year, specifically on the 12th of the Hijri Year of Rabi' al-Awwal, Egypt celebrates Mawlid Al-Nabawi as a jolly remembrance of Prophet Muhammad's (Peace be upon him) birthday. This year, it
Juhayna, the manufacturer of dairy products and juices, has returned on Cairo billboards with its new brand identity, using the same visuals used in their previous OOH campaign. This new
ATRIC Developments rises on Greater Cairo's OOH scene for the first time, spiking the billboards with a massive teaser campaign, triggering curiosity and excitement in the real estate market of
Etisalat has always been known as the strongest network in Egypt, and after their most recent OOH campaign, they’re back once again on billboards, to promote the latest James Bond 007 Movie, and
The brilliant car brand Kia is back on Cairo’s billboards once more after their last campaign marketing their Grand Cerato model. They’re back on billboards stronger than ever for the
They say that at some point virtual technology can be more real than reality itself!While we’re perhaps not there yet, Samsung’s 8K QLED TV is extremely close. Samsung pioneered the QLED
Renault gets back on Cairo's primary billboard scene with its high-quality French craftsmanship and a massive awareness and promotional campaign for the new Renault Megane. Egyptian
The first shark movie in the region! Perhaps that’s the most immediately noticeable fact about the new horror film “Mako”. The Egyptian movie scene has been witnessing a resurgence in the last
The National Bank of Egypt (NBE), strikes again on Cairo's billboards after its last appearance in the OOH (Out-Of-Home) advertising scene, regarding Credit Cards Summer Offers. The NBE is
A 200 pounds bill being passed around many people from various economic and social backgrounds, telling a story that spans the whole societal hierarchy, and reflecting everyday realities for
The transition from summer to fall is bittersweet, yet Hyde Park North’s OOH campaign facilitates the process. The real estate company announces its sub-brand Seashore, in Ras El Hekma, brought by
Amidst Talabat's phenomenal presence in Greater Cairo's OOH arena, promoting the pioneering delivery application in Egypt, and offering updated promo codes and discounts for all users
E-JUST or Egypt Japan University of Science and Technology rises once again on Greater Cairo's billboards, raising awareness on its campus at Burj Al Arab, Alexandria, and on the fact that students
Red eyes, a metallic exoskeleton, and a misty background with blue hues combine together to give onlookers on Cairo’s streets a tease of the inventive science fiction movie “Mousa”.Directed
El Ezz Development spikes Greater Cairo's billboards, announcing their presence in Egypt for the first time through a massive awareness campaign. El EZZ Group for Real Estate & Development is one
A starry blue background plays host to AL Assema’s newest outdoor campaign, where the prestigious real estate developer promotes its latest project, Clock Tower.Looking back at Al Assema’s
Feisty, wild, and adventurous, Tiger’s new OOH campaign has taken over Cairo after a booming television commercial with Ahmed El Sakka and Chico. The potato chips company is known for its delicious
Summer may be close to being over, but not on OOH spots. They are as hot as ever! As Masaya Sidi Abdelrahman has landed on Cairo billboards for late vacationers and those wanting one last taste of
The stifling heat of the summer noticeably intensifies during the month of August, so dropping Daikin’s OOH campaign in Cairo was both strategically timed and placed. Daikin is a world leader in
Talabat is showering Greater Cairo's OOH landscape with a massive campaign featuring the widely celebrated Egyptian singer Abdel Basset Hamouda, along with the newly rising musical
Home In rises on Egypt's OOH landscape for the first time, raising awareness and inviting interested consumers to their furniture and décor exhibition that will be held from the 25th to the
From soccer fields all over the world straight into Cairo’s OOH landscape, the international sensation Mohamed Salah has once again taken the spotlight on the streets to promote the newest
The speed to conquer the roads, the riveting sound of an engine, the stability of German manufacturing, and the blue flash of a Ford Focus speeding by, these are the sensations conveyed by Ford’s
ANTA's sportswear shines on Egypt's OOH market with its "Keep Moving" campaign, raising awareness of ANTA's collection which combines power and comfort. The advert's main goal is to send the message
History-loving Egyptians who wish to tap into their roots will delight in ATUM Global Developments’ newest OOH campaign, featuring the slogan “7001 Years of Civilization”. The real estate
Summer needs a splash of icy cold water, and Elano Water provides just that with their refreshing bottles. To combat the sweltering heat of Egypt, the company has unleashed the product in an OOH
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