While Black Friday ends in late November, Kabbani has decided to extend the discounts through the end of December! The leading name in Egyptian furnishings has launched a promotional OOH campaign across Greater Cairo to promote its Up to 50% Discount., The advertisement showcases a purchase and win your car promotion, highlighting Aman, a prominent Egyptian financial service, for easier financingThe campaign is a powerful demonstration of leveraging a broad media mix to achieve market saturation and drive consumer traffic during the most shopping season through high-visibility placements. Its message is the substantial discount that is clearly proclaimed خصومات تصل لـ 50% The campaign strategically utilizes premium outdoor advertising located on Cairo's busiest routes especially the 6th of October bridge, ensuring constant exposure to a highly targeted audience, featuring the distinct red and white branding of Kabbani Furniture, centered around a bold, golden-hued 50%” discount on a wide array of furniture, including living rooms, bedrooms, corner units, dining rooms, and various home accessories. This broad discount scope aims to appeal to a vast segment of consumers looking to furnish or upgrade their homes. The simplicity of the Ad and the massive discount create urgency and ensure the brand's top-of-mind Awareness. Moreover, the high-impact OOH campaign is strategically sound for consumers who may be deferring large purchases to achieve several objectives. Gain exclusive access to in-depth analysis of the latest outdoor campaigns in Cairo and the UAE, with MOOH, the specialist media intelligence agency!
