Egyptian Network WE has launched a new OOH campaign to promote their new offer in partnership with Tecno Smartphones and online portal Souq.com. The ads aim at announcing their new cross-promotion offer with no specific artwork, depending mainly on the message “Buy Tecno WX3LTE from Souq.com and win 10 times your charge amount from WE”. The campaign was launched mid-February and uses large uni-poles, lightboxes and billboards across several districts of Greater Cairo.