Metrotec Egypt, the German quality for Water-Meter technology, has launched a new OOH campaign to promote their services and products. The campaign uses a yellow background, with blue font for their logo and ad copy that promotes “the best Water-Meter technology in Egypt” under the slogan “Accuracy, Quality, Maintenance”, which summarizes the brand’s selling points. Launched at the beginning of March, the campaign uses large uni-poles, gates and mega signs in several districts of Greater Cairo.
