“SameGalaxy awesomeness with different style”. Yasmine Sabri, Maged El Kedwany and Asser Yassin pose nonchalantly as secret agents to bring us the latest Samsung Galaxy model, a new release in the Galaxy series that keeps growing consumers’ perception of the brand. With original, high-quality artwork, Samsung has delivered an OOH campaign building on other media campaigns that were already humming with consumers’ anticipation all across Egypt. We admire this great creativity!