Real estate developer Capital Developments has renewed the outdoor campaign of the flagship project Laguna Bay in Ain Sokhna. The new artwork showcases a more sophisticated concept, with images both under and above water and the abstract slogan “Wander often”, as well as the payment conditions and the company’s hotline. Launched during the second half of September, the campaign uses uni-poles, billboards, double-decker poles and mega-signs in different locations across the Greater Cairo.
