Global Finnish brand Nokia Mobile has surprised the market once again with a new outdoor campaign that announces the launch of new model Nokia 8. Following the repost of previous OOH campaign that featured models Nokia 3, Nokia 5 and Nokia 6, the mobile manufacturer is back on the billboards with a new smartphone model that introduces the feature “bothie”, along ad copy that reads “Watch the two sides on the story”, as well as their global hashtag “#UniteFor”. The new campaign replaces the previous relaunch and can be seen on uni-poles and Double-decker poles across Greater Cairo.