Asfour Crystal is back on the roads with a new OOH campaign that announces end-of-the-year discounts at their stores. The renowned crystal manufacturer is a constant presence on the roads of Greater Cairo, and couldn’t miss the opportunity to launch a last promotional campaign before the year comes to an end. Though limited in size, the campaign spreads on the highest-trafficked roads of Greater Cairo with billboards and lightboxes that announce the limited-time promotion over dark backgrounds and neon-lighting-inspired artwork.
