Damask Interior Fabrics, one of Raytex Group’s elite brands, has launched a parallel OOH campaign to partner brand Omash, just in time for Le Marche event. With a more sober design and the slogan “Fabrics that last for generations”, the campaign also celebrates the 60th anniversary of Raytex factory with special prices, while announcing their upcoming collection for 2018 and the brand’s booth at Le Marché event. The campaign was launched during the second week of December together with Omash’s campaign and can be seen on uni-poles and billboards in selected locations across the city.