A new outdoor campaign from Amer Group promotes the latest modern villas at Porto October, their flagship project in 6th of October City. The ads offer images of avant-garde home units, featuring both, night and day views of the residential project. The ad copy simply reads “Porto October in its new look”, adding a sense of modernity to their mixed-used and family-oriented Porto compound. The campaign was released just in time for the second half of October and uses Large and X-Large uni-poles, Gates, and Megas in selected locations across the Greater Cairo.