The GCC’s biggest toy mobile app Dabdoob “Just for Kids” has risen on Dubai’s OOH scene in celebration of their 5th anniversary. With over 200 global brands, 6000 toys and millions of users, Dabdoob is categorized as a one-stop shop, providing families all over the GCC with a quick and easy way to shop all their child’s needs with same day delivery. Dabdoob’s latest promotional campaign announces their one-of-a-kind offers in celebration of 5 years of eminent accomplishments and success. The retail shopping application announces their up-to 60% off discounts on all their amazing products. The ad spaces host a visual of the 60% discounts as a numbered birthday balloon, in addition to other sporadic colorful balloons. Other than the brand’s slogan “Just for Kids”, the ad copy notes the campaign slogan “Birthday Discounts” alongside the added benefit of the same day delivery feature on Dabdoobs’ their latest products covering a wide range of more than 40 categories. The ad spaces are extremely cheerful, grabbing the attention of onlookers and encouraging them to order now through Dabdoob’s website and mobile application, available on the App Store and Google Play. Dabdoob’s promotional campaign has struck Dubai’s uni-pole and bridge billboards in the fourth week of December.