New OOH campaign from Abu Auf will make you hungry! The Port Said company, undisputable market leader in terms of popularity and market share, has launched a new outdoor campaign to remind consumers of their main products. With clear photos of their nuts, sweets and dried fruits, the ads inform viewers of their varied “uses”, with ad copy that reads “It has something for your health”, or “It has something to entertain you”, among other messages. The snack delights can be seen on Large and X-Large uni-poles, double-decker poles and some gates. Be sure not to drive on an empty stomach!
