As always, the global leader in the lifestyle and performance footwear industry Skechers has made an unmissable debut on UAE's billboards, featuring one-of-a-kind offers and deals. Following their prior appearance, offering a free backpack to buyers, Skechers offers their back-to-school audience the chance to buy two new shoes for outstanding prices. Back-to-school season is in full swing; everyone is getting ready for a new and prosperous school year; therefore, fashionwear brand Skechers has launched their newest promotional campaign, offering a Buy 2 Kids Shoes for AED 349 deal. The captivating offer will definitely appeal to parents with one or more children, as well as a means to stick up on durable and great quality shoes. The new colorful campaign features positive ad designs, as well as an overall inviting vibe. The pink and green color palette symbolizes the brand's dependability, endurance, and superior quality. Skechers is known for their longevity and resilience towards exercise and hard movement; therefore, they are the perfect fit for children going back to school. Other than adorable little doodles of school buses, computers, and graduation caps spread across the billboards, the ads also host different shoe designs for both girls and boys as a way of showcasing their entire diverse collection. Lastly, a subtle mention of 6th Street and Club Apparel is present. The promotional campaign struck Dubai's streets in the second week of August on digital screens, lampposts, and hoardings.