A new teaser campaign from unknown source has appeared this month in the roads of Greater Cairo. With the ad message “Make room for the cat” and the hashtag #itsgame, the ads show a black cat in attack position. The clue is hidden behind the torn design… what could it be? We at INSITE OOH News do love a good teaser, and this looks like a good one. Large and X-Large megas, double-decker and triple extended poles around the city showcase this guessing game. What is your guess? Let’s start a poll in the comments section! Check back soon for more details…