Bayer Pharmaceuticals, the distinguished health-care company, has launched an outdoors ad all over Cairo to present Vitamin C tablets Redoxon after their creative concept campaign for the brand back in last March. The effervescent tablet is an immunity support supplement. Redoxon is a high-potency solution containing 10 vitamins and minerals to support the health of the immune system. It can be used as a preventive to provide the body with the nutrients it needs to stave off cold and flu symptoms and preserve general health. The brand’s ad copy states, “Boost Your Immunity”, and they announce that it’s now “available in pharmacies”. As a reminder of the zesty orange flavor and a callback to vitamin C, the billboards are a flash of orange and red. They are taking advantage of the COVID-19 era, advising people to build up their immunities, with their tablets containing 1000 mg of vitamin C in each one of the 15 tablets according to the billboards. Interested to learn more about Redoxon’s OOH campaign? You can figure out the OOH types, kinds, media plan, budget, and locations by visiting Monitoring Out-of-home (MOOH), Cairo and Dubai’s dedicated OOH media intelligence company.
