SHIELDme is back on Dubai’s Billboards with their new Anti-Bacterial Hand Wash Collection with premium fragrances. Following their prior appearance on Dubia’s OOH scene, SHIELDme is once again offering sanitizing products to protect their consumers while offering a wide selection of fragrances that cannot be missed. SHIELDme displays a visual of their four new hand wash fragrances on their campaign ad space, highlighting that every scent has a certain color. Green symbolizes Aurora, Purple for Very Berry, Red for Ruby Blossom, and Blue for Sapphire. The ad copy strongly mentions that the new hand washes model maximum germ protection and are made with premium fragrances. The multiple colors used in the ad are extremely eye-catching and will entice the audience into trying the different scents offered. SHIELDme’s new campaign is fairly new and has only been dispersed on Dubai’s billboards in the form of Hoarding Billboards in the second week of January.