A year after their last OOH campaign about their Chronomat watches, Breitling 1884 returns to Dubai’s OOH scene with their new collection of watches. Founded in 1884, Breitling originates from Switzerland and is now an international, notable brand. The haute, Swiss brand has been stunning the public in watch manufacturing. Known for their technical mastery and enigmatic design, the brand is both functional and attractive. The outdoors ad shows off the intricately-designed interior of their watches and compares it with aviators, ringing back on the collection’s name “Super Avi”. Different sets of airplanes mount high between clouds on the billboards. One of those airplanes is the Vought F4U Corsair, the American fighter plane, and they created a sleek watch as a tribute to it. The other watches include a tribute to the Curtiss Warhawk, for US aircraft manufacturer Curtiss-Wright and its famed P-40 Warhawk fighter plane, and the De Havilland Mosquito, the British combat aircraft. The campaign surged in the third week of November with limited locations in Dubai, over Digital Screens.
