The International Beverage and Filling Industries LLC (IBFI), has claimed its place on Dubai's OOH arena, raising awareness of one of the most popular beverage brands in the UAE, STAR. This campaign has shown up after its latest OOH campaign. STAR has released a new refreshing and rejuvenating OOH campaign across Dubai’s roads to promote the zesty STAR soda drinks. The visuals depict ice-cold soda cans, with ice cubes, ginger, and lemon slices flying in the background to offer a wide selection of innovative flavors of Lemon, Ginger, and Soda. The ad copy highlights Refreshingly Yours to give the audiences the ultimate refreshment. This new campaign has popped up in the second week of November in a limited location on Hoarding and Bridge Billboards in Dubai.
