Beauty and attractiveness have spread across Dubai’s OOH landscape with the sensational outdoor marketing campaign from Dolce & Gabbana, the Italian luxury fashion house founded in 1985 in Legnano by Italian designers Domenico Dolce and Stefano Gabbana.The last time the brand appeared on Dubai’s billboards it promoted its fall 2021 collection. This time, however, it’s marketing the unique only one matte lipstick, featuring a stunning image of a female model putting on the lipstick, with an illustration of the lipstick itself, posed on a smooth white background that emphasizes its vivid colors. The Only One Matte Lipstick conveys natural elegance, Its creamy texture, enriched with comforting waxes, creates an effortless application process, gliding naturally across the lips with the weightlessness of a cream. This innovative formula is infused with Dolce&Gabbana Beauty’s Mediterranean Glow Complex, an exceptional blend of fig extract, olive oil, and hyaluronic acid that preserves lips with supreme comfort and care. All of this adds up to a long-lasting color that has a velvety-matte finish, which in turn lasts all day. This campaign is a relatively new one that was spotted on Dubai's main roads during the first week of November and was distributed on Uni-Poles and Digital Screen billboards.