The Swiss manufacturer of wristwatches; TUDOR, has landed on Dubai’s billboards with a stunning OOH campaign, showcasing its Black Bay Chrono watch. Said watch sports Fixed 316L steel bezel with matt black anodized aluminum disc with tachymetric scale and silver markings, Self-winding mechanical movement with bidirectional rotor system, and a riveted 316L steel bracelet with polished and satin finish with folding clasp and safety catch. The high quality and pristine craftsmanship on display are echoed in the ad’s solid black background that evokes sturdiness and royalty, hosting the watch which is highlighted beautifully. The ad copy mentions AHMED Siddiqi & SONS, as well as the hashtag #BORNTODARE. This campaign is a fairly new one that was released during the first week of October and was launched on Uni-Pole billboards in Dubai City.
